Digital transformation in tourism
(QNO) - Digital transformation in tourism is an inevitable trend that applies technology to serve visitors in terms of convenience and sustainable development.
A multi-lingual audio guide was put into operation at My Son Sanctuary in July 2023, after the VR360 website.
Using technology or artificial intelligence for tourism promotion and development contributes to the diversification of tourism products and an increase in visitors’ experiences.
Furthermore, a local digital tourism map has been built, showing information about tourist sites, accommodations, shops, entertainment, cuisine, transportation services, sports centres, hospitals, and vehicle rental sites. Thereby, it is easy for visitors to get information about their concerns.
Digital transformation not only helps visitors have flexible experiences but also becomes a catalyst for optimising operations, increasing management efficiency, and improving service quality.
Digital transformation is both a requirement and a breakthrough solution towards the goal of sustainable development and improving competitiveness.
Therefore, it is necessary to have a synergy between the tourism industry, localities and businesses to promote Quang Nam tourism development.
A digital platform for the tourism industry has recently emerged in Quang Nam via the tourism information portal (https://quangnamtourism.com.vn).
By using a mobile phone, travellers are able to get useful information about tours, events, flight schedules, transportation means, tourist attractions, restaurants, hotels and resorts, supermarkets, shopping facilities, etc.
Quang Nam has formed a smart tourism ecosystem and facilitated its exploitation.
Reporting by V.LOC - Translating by H.TRINH